NIKE GOES BACK TO THE FUTURE WITH THE AIR MAG





By Scott Tre

One of the coolest movie moments of the 80’s was when Marty McFly strapped on a pair of self-lacing Nikes in Back to the Future Part II. The futuristic Hi-Tops were a far cry from the Air Jordan IV’s that “Buggin Out” was rocking in Do The Right Thing. Had Nike actually decided to put out a line of “Marty McFly’s 22 years ago, they would have surely been the hottest footwear on the planet. Alas, self-lacing tennis shoes were still the stuff of science fiction films back in 1989. Aliens fans were indeed lucky. The Reebok “Alien Stompers” that Ellen Ripley sported were actually available to the general public (albeit in limited quantities) back in 1987.

Well, it seems that the future as envisioned by Robert Zemeckis is finally here, or at least a part of it. Last week, Nike officially unveiled the “Air Mag” shoes sported by Marty McFly. The glowing, rechargeable Hi-Top sneakers are an exact replica of the ones that appeared in the film. They glow for up to five hours with the mere pinch of an ear. 1500 pairs will be auctioned off over at eBay starting at 8:30pm PST on September 8 and continue until September 18th. The proceeds will be going directly to the Michael J Fox foundation.

If I had the money, I’d cop a pair of these in every flavor imaginable and I know I’m not alone on that. Who needs Air Max Goadomes when Nike has self-lacing kicks available? If they come out with a scuff and stain proof variant, consumers will never have to buy another pair of sneakers again. It’ll be like a television remote. All people will have to do is replace the battery every so often. I know I’m dreaming, but dreams offer a comfortable respite from today’s reality. Movies make those dreams seem all the more real. None of us may ever drive a time traveling DeLorean, but we can now dress like Marty McFly. Thanks to Nice Kicks for the scoop.

AIR JORDAN X PLAYBOY: SOLE MATES (NSFW)
















When the world’s most famous sneaker debuted in 1985, it was met not with celebration but censure. The dramatic red-and-black Air Jordan I crossed swords with the NBA’s uniform police, who banned the shoe from the league for its “non-regulation” colors. Michael Jordan, then a Chicago Bulls rookie, bucked league brass by wearing his signature kicks, a decision which cost him $5,000 in fines every time he set foot on the court. You can’t put a price on fashion. Or winning.

Since its launch, the Air Jordan has become a global sports and style phenomenon, unquestionably the most famous icon of one of the world’s most famous brands. Every year since 1985, even after Jordan retired for good, a new pair of Air Jordans has been released, along with a countless number of colorways and models. In honor of the legendary sneaker, we asked a preeminent sneaker collector and Nike expert from Austin, Texas to rank the top 23 Air Jordans of all time.

NIKE AIR TRAINER SC II BLACK/VARSITY RED






Bo knows Bulls on the Nike Air Trainer SC II Black/Varsity Red. Borrowing the colorway commonly associated with the Windy City, the first retro of the Trainer SC 2 delays OG themes. A black uppper is highlighted by red hits on the tongue, midsole, lining, and eyelets with small touches of grey. White dresses the midsole to balance out this new release. Get ‘em now at Premier. -Via Nice Kicks

Nike Air Trainer SC II
Black/Black-Varsity Red
443575-001
$110

NIKE AIR PR1




” Inspired by the original Nike Air Pressure from 1989, Nike has dropped the updated Air PR1 at retailers this year. With additional design cues taken from shoes like the Nike Air Flight Like and Air Jordan III, the Air PR1 is a sport-inspired sneaker intended more for style purposes in the same vein as a shoe like the Air Yeezy. Thus far, the original white-based colorway has been released at retailers, but a new black-based look is on the way.

This pair features a black and dark grey nubuck upper with tonal leather elephant print along the side panel and ankle. Tiffany-like water blue offers a sharp contrast to the darker base on the inner liner and Jordan III outsole. You can pick up a pair today at shops like Schuh-You.”-Via Sole Collector

RONNIE FIEG X ASICS: GEL LYTE III “NICE KICKS 2.0”


“25 year old Dominican model Linette Torres models the upcoming Asics Gel Lyte III “NiceKicks 2.0″. Matt Halfhill and I have been waiting for many months to show the world the second project we worked on together. Matt is a close friend of mine that understands the importance of supplying the market with quality goods, his knowledge of the market and the footwear business extends far past his 26 years of age. Here is our second gem the 2.0, releasing October 1st. Detailed pics and release info coming soon. Shots by @Sqmunro” –Ronnie Fieg

SORAYA YD FOR RONNIE FIEG X ASICS GEL LYTE III “THE COVE”







6 months ago I went down to the Bahamas and I took a picture that you might remember. It was taken at The Cove, a prestige resort located in The Atlantis Bahamas. The trip took place right after the holiday season and i was able to clear my head and soak in the scenery. It was necessary for me to express the amazing visuals through my favorite silhouette and share it with the world. A few months ago i set up the photo shoot in Aruba with Colombian model Soraya Yd and this was all shot with my father’s 26 year old film Nikon FG. I was able to capture the same scenery on a private beach with amazing waters. Those close to me can tell you how long I’ve been excited about this project, my favorite Gel Lyte iii i have worked on thus far. Release info and product shots coming soon. –Ronnie Fieg